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Summer 2018 Rash Guard Roundup

Sun protection for every scenario

Nothing kills the vibe on a beach day like constantly reapplying sunscreen to sandy, wiggly tiny humans.  (We shuttered even writing that.) Leave the SPF protection to the right kind Read more.
This Is Not A Drill.
Baby socks that don’t fall off? Yup, they’re here. Unique “squiddy dots” on the inside cuff of Squid Socks keep socks secure on small feet.  $24 for 3 pairs, at Read more.
These Baby Monitors Are Lifesavers.

Finally, everyone sleeps.

Does this sound familiar? Baby doesn’t sleep: mom doesn’t sleep. Baby finally sleeps: mom is still awake, checking to make sure that 1. Baby is actually sleeping. 2. Baby is Read more.
Building a #MomLife Ready Summer Wardrobe

Fashion, meet function.

You’ve shopped our Summer Survival Guide, made your summer bucket list, and you’re ready for all the fun and all the adventures. It’s time for the most important question: can your wardrobe Read more.
Building A Better Registry

Life with baby moves fast. Here are the products that will keep up.

A pregnant woman equipped with a registry scanner can be a chaotic scene, and for good reason—it’s easy to get lost in the sea of baby gadgets and goodies promising to solve Read more.
Best In Show

Our must-haves from the NY Baby Show

The New York Baby Show is sort of like our mecca.  With over 200 leading baby brands showcasing their latest innovations, plus classes, speakers, seminars, and a stroller test track Read more.
2018 Summer Survival Guide

Because your summer stash needs to keep up with your summer bucket list

The StrollerTraffic editors have scoured the web to find the best stuff for the hot season, from sunscreen and sand toys to handy travel gear and shady sun hats. Happy Read more.
Convertible Car Seats 101

The when, why and how of convertible car seat-ing

If the average person spends 25 years of their life sleeping, parents must spend at least that long reading online product reviews, right? But even after the best Google/Insta/Amazon search, Read more.
Is It The Baby Blues – Or Something More?

Pregnancy and Post-Pregnancy Support for New Moms

After giving birth, most women experience mood swings. Lots of people call it the “baby blues.” It’s completely normal and (thankfully) goes away after a few weeks. However, some women Read more.
Sun’s Out, Newborn Skin Definitely Not Out.

The 411 (and holy grail products) of summer baby care.

The team of experts at Gugu Guru knows that parents need some special baby gear and goods to make sure your little one is properly protected, safe and pampered during Read more.