Meet the Team Meet the talented staffers, freelancers, and moonlighters behind the StrollerTraffic brand. Melissa AlcornPresidentMelissa Alcorn joins us from Macaroni Kid, where she spent six years doing a little (okay, a lot) of everything, Read more. Lindsey RickardAssociate EditorAssociate Editor and Community Manager Lindsey Rickard spent the first leg of her career in educational administration, but decided to Read more. Heidi RegaAccount ExecutiveHeidi spent 10 years in corporate food and beverage sales in the Big Apple before welcoming her daughter. After getting Read more. Dana HardekEditorial AssistantEditorial Assistant Dana Hardek has been writing about all things kids for the past 10 years. Before that, she was Read more. Joyce ShulmanCEOAs CEO, Joyce is responsible for the StrollerTraffic mission, vision and strategic plans. She also serves as cheerleader-in-chief and resident Read more. Eric CohenCMOCMO Eric is responsible for managing the national advertising teams of both StrollerTraffic and our sister company, Macaroni Kid. Eric Read more.