Hello Alyss stocks up for spring
It's not as though the world needed another shopping site for kids' clothes, but we've gotta say Hello Alyss is off the hook. Recently launched by New York moms Alice Lo and Yessenia Tseng (two women’s wear and jewelry …
YOYA.com goes live
West Village shop YOYA does a bang-up job of stocking best-in-category baby clothes, accessories, toys, and furniture. So we’re pretty psyched to see they’ve launched a webshop filled with all the great stuff they carry…
Au Lait offers gorgeous clothing for breastfeeding moms
Nursing has many benefits, but looking and feeling cute in your clothes isn’t usually one of them. To try and change that, New York mom Emily Hsu has introduced Au Lait, a fab collection for breastfeeders. Pieces within…
Hatch opens a pop-up shop downtown
We've been following HATCH ever since it launched with a 14-piece maternity collection in the fall of 2011. Just two years later the transitional label is in most of our friends' closets. Pregnant or not, we all hoard t…
Goat-Milk Kidware opens in the East Village
Our expectations for kids' underwear are pretty low. Which is probably why we're totally obsessed with the impeccably designed, deliciously soft organic underpinnings from Goat-Milk Kidware. The label's first-ever store…
Gumdrop Kids stocks fab babywear
As a former merchandiser for Ralph Lauren, Donna Karan, and JCrew, local mom Janice Horowitz knows a thing or two about selling clothes. It's no surprise, then, that her new webshop, Gumdrop Kids, offers a rockin' selec…
Cool socks for NYC babies
Baby socks can make or break an outfit. The best ones we've seen lately are the new JE T'AiME styles from Etiquette Clothiers and Atsuyo Et Akiko. The two NYC-based companies have paired up (no pun intended) to launch a…
Artists & Fleas pops up in Chelsea Market
Known for its old-world charm and unique merch mix, Williamsburg's Artists & Fleas market has landed inside Chelsea Market, where Brooklyn designers will be selling their sustainably made local goods for the next six mo…
CHaLK nyc adds an edge to your baby's wardrobe
It's been a while since a great kids' label has come out of New York. So we're expecting CHaLK nyc to get a lot of attention. And not just for the $500 leather pants or $700 fur-hooded jacket. Founded by … Continued
Kindred and Olivia & Owen set up temporary retail spots 
We've been following Kindred since their launch last summer. Their idea of upcycling cherished fabrics into new baby clothes always struck us as clever, so we're psyched to check out their stylish wares first-hand, at a…
Jellio plans to open in Brooklyn

In mid-May, Brooklyn will get a whole lot sweeter: Jellio http://jellio.com, the candy and childhood nostalgia-inspired furniture and lifestyle brand, has secured a spot in Greenpoint for the new Jellio Design Lab.

What to snap up from our favorite shops

With warmer days in the mix (finally), it’s time to start stocking up for spring. Here’s what the owners and buyers of New York’s top baby stores had to say about the most popular items coming in for the ne…

Brooklyn Makers sells locally made stuff for kids

Last spring, blogger Teresa Lagerman launched Brooklyn Makers as an ode to the many Brooklynite artisans and designers crafting super-stylish and sustainably-made goods for kids and families. And now she’s …

Festive gifts for baby’s first Valentine’s Day

Flowers and candy are kind of lost on babies, but there are plenty of other ways to make a fuss over them on February 14th. We’ve rounded up a few gifty ideas from around town for spoiling your little one.