Spoiled!, the online consignment shop for designer kids’ clothing, has a new brick-and-mortar spot on Melrose Avenue. LA Mom and fashion stylist Cece Hendriks started the business after being impressed with the quality …
Streetwear for the littles
British-born fashion designer (and LA dad) Rupert Bye designed for big labels (Gap, Calvin Klein) before launching his own line of toddler streetwear: Rupert Bye Kids. Manufactured in Sherman Oaks, the garments are craf…
Eco-friendly fashion for the win
YIP (Youth Independent Play) clothing keeps future generations in mind by utilizing custom fabrics knit from 100 percent recycled Recover yarns and polyester derived from PET beverage bottles. The wardrobe staples for t…
Great tops for breastfeeding moms
Mama Bird Tees’ nursing tops, designed and created by LA mom Lily Nguyen-Malone, are just as comfortable as they are fashionable. The shirts feature two layers of fabric: the under layer has strategically-placed cutouts…
Adorable wears for mom and babe
Jean & June’s adorable pairing of Mas Café ($36) and Mas Leche ($32) tees pretty much sums up mom life. The brainchild of LA mama and designer Blake Alfstad, Jean & June graphic tees are made from organic cotton and are…
Urbana Sacs’ newest backpacks don’t just look cool—they’re as environmentally friendly as they come. They’re crafted right here in LA from washable paper—the sustainable textile is made using paper pulp fiber and recycl…
After welcoming her first baby, local mom and fashion industry vet Christina Okubo was inclined to design a gender-neutral baby clothing collection, so she launched INIMINI. All pieces are designed for comfort and longe…
The new BOWIE X JAMES mix-and-match swimwear collection was created by four local moms who wanted to design swimsuits that reflected their daughters’ unique personalities. A number of the styles, including the Bird of P…
Ice Cream Castles, a line of whimsical kids clothing from LA moms Wells Butler Nathan and Veronique Vicari Barnes, could not be cuter. Nathan, a graduate of RISD and FIDM, and Barnes, an actress and jewelry designer, ar…
All of the pieces in the new Beru Kids line are created using leftover fabrics from large clothing manufacturers, which means instead of filling up landfills, dead stock gets turned into pieces for fashion-forward littl…
LA-based clothing brand Dôen doesn’t offer much for littles—but when it does, it’s damn cute. The line, which reflects nostalgia for California's yesteryear, introduces a style for children each season with all of its p…
Los Angeles moms Samantha Chou and Colleen Garcia created Youth x Dreams to blend their love of fashion and humanitarianism. Check out the incredibly soft cotton jersey tops with witty sayings like We Run This Park ($19…
Frustrated by the lack of trendy clothing options available for toddler boys, local mom CJ Khun decided to launch Little XO Kings, a line of street-style clothing in sizes 2T-5T. Named for her son, Kingston, and her obs…
Serena & Lily’s new LA outpost has everything you’ll need to create a gorgeous space for baby. It’s a full-service design shop and offers a huge selection of swoon-worthy merch including furniture, fabrics, bedding, and…
Local mom Amy Ricevuto loves coordinating outfits with her daughter. But when her sons came along, she realized there were no matchy-matchy duds for moms and their little guys. Her new brand, Son of a B, gets the job do…