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Pajamas That Do More Than Look Cute.
Softsie has upped the ante on footie pajamas. In addition to being incredibly soft (and cute!), they are infused with organic, all-natural aloe vera, jojoba oil, and vitamin E to nourish baby's skin for about 30 washes. $39, softsie.com.
From-Etsy-to-empire children's brand June & January just debuted their swimwear line, featuring a sun-kissed palette of color. Oh-so-cute styles include girls’ one-piece swimsuits and boys’ trunks (sizes 12/24 months to 5T). $21-$25, JuneandJanuary.com.…
Step Right Up.
Max & Ola has introduced TOT Moccasins to their line of eco-friendly shoes. Fashion meets function with hand-stitched inner and outer leather linings and rubberized pebble bottoms – ideal for pre-walkers and first walkers. $78, max-ola.com.
Cool (And Coordinating) For The Summer.
Janie and Jack is celebrating their 15th anniversary with the launch of their limited edition collection, J&J, the brand's first women's line with coordinating looks for children. Kids styles available in sizes 0–12 ($19-$69) and XS–XL for women ($58–$168), a…
Because Every Mother Counts.
In honor of Mother's Day, Barre3 will donate 40% of all proceeds from the  B3 x EMC Orange Rose Tank to the Every Mother Counts Orange Rose Campaign to support maternal health programs around the world. $42, available at barre3.com.
Here Comes The Sun.
Fun in the sun requires serious eye protection. Babiators sunglasses offer 100% UV protection and a lost-or-broken guarantee for one year. The new navigator-style comes in cool spring colors like Blue Crush, Think Pink!, and Sublime Lime. $20, babiators.com.
One Gorgeous Layette.
Children’s clothier Monica + Andy has released a line of modern layettes curated by a team of mom experts and stocked with sizes, combinations, and pieces to get your baby stylishly and comfortably through the first three months — all … Continued
Just-launched Maisonette is the brainchild of former Vogue editors Sylvana Durrett and Luisana Mendoza-Roccia, and features a chic collection of baby and children's clothing, accessories, and home decor from around the globe.
I Am (Little) Woman, Hear Me Roar.
All month long, Oeuf is donating a percentage of sales from this special edition Alpaca knit crown to Sanctuary for Families, New York's leading service provider for survivors of gender violence. $44, available at oeufnyc.com.
Strong Like Mom.
Target is speaking our language with the newest additions to its Cat & Jack baby and kids' line. $6, available at target.com and Target stores.
Maternity Style, Done Right.
Stockholm-based Boob has teamed up with stylist Emma Elwin for a five piece capsule collection of ethically-produced, eco-friendly maternity wear in soft neutrals. $33-119, available at boobdesign.com.
These Bibs Have Style.
Copper Pearl Bandana Bibs are both functional and stylish. Made of 100% cotton knit on the front and 100% soft, absorbent polyester fleece on the back, the "bibdanas" absorb drool and dribble. Trendy patterns and colors make them the perfect … Continued
Art & eden is a new line for littles 3 months through size 10—it's all made with organic materials and fair trade practices. A portion of proceeds benefit a nutrition optimization program in Central America, too. Win-win. Available at artandeden.com.…
Snapper Rock's new collection of sun protective swimwear features tropical birds, watermelons, metallic horses, and more—all with UV 50+ protection. Baby suits range from $44-55, available at snapperrock.com.