Meet the talented staffers, freelancers, and moonlighters behind the StrollerTraffic brand.
Boston Editor Kara Baskin is the author of Boston.com's popular blog, The 24-Hour Workday. She should know a thing or two about 24-hour work days, considering she's also a frequent parenting/lifestyle contributor to New England Cable News' morning program, a regular contributor to the Boston Globe, an editor for GrubStreet.com, and author of three books—including an Oprah pick. Oh, and she's got a toddler underfoot, too.
Dallas Contributor Brittany Cobb stays on top of all things fresh and fun as the former DailyCandy Dallas Editor and a freelance reporter for the Dallas Morning News. When not sniffing out stories, the new mom spends her time steering The Dallas Flea, a quarterly upscale flea market she founded in 2009.
Hamptons Editor Julie Earle-Levine developed her compulsion for interviewing over-achievers and breaking stories as a reporter for the Financial Times. These days, Julie is rockin' the freelance lifestyle, writing for the New York Times, Town & Country, UK Vogue, the FT—and of course, StrollerTraffic Hamptons.
Finance Director James Frischling paid his "Banker Guy" dues everywhere from Société Générale to Fortis before co-founding NewOak Capital. In his "spare time," James plays an investor-advisor role in lifestyle companies including restaurants, diners, "food-fast" sushi joints and now, with StrollerTraffic, indie publishing houses.
Contributing Writer Whitney Harris spends most of her waking hours in search of undiscovered tips and tricks for raising happy toddlers. Before diving into the media circuit, writing for pubs like New York Family, DailyCandy, and WhattoExpect.com, she was a nonfiction book editor. If she's not digging for stories, reading, or writing, she can be found training for half marathons and eating her weight in almonds.
Editorial Director Lisa Horten joins us from PopSugar, where she spent three years honing her expertise in the parenting space. Before entering the world of motherhood (both writing about it and living it), Lisa edited luxury lifestyle glossies for Niche Media and Modern Luxury in Washington, DC, Philadelphia, Atlanta, and Manhattan.
Research junkie (and mom to two toddlers) Meredith Johnston doesn't miss a beat. As our Scoop Editor, she's got her eye on every new product coming down the pike, not to mention every recall. She also writes some damn funny headlines.
As a WWD veteran, Cities Editor Julee Kaplan knows her away around newsy bits. When she's not juggling copy for our six local editions, she's either writing about fashion (again the WWD thing) or enjoying her two little ones.
Advertising Director Colleen Kearney showed the Brits how it's done during a stint as Digital Sales Director for Turner Broadcasting. Then came the babies and a couple of years in SAHM bliss. Now, she's connecting the best brands in the baby sphere with the amazing StrollerTraffic audience.
A self-confessed product junkie, New York Editor Karly Klein got her fix as a former beauty and fashion publicist. Today she's a freelance copywriter for trendsetting PR, advertising, and web design firms
Publisher Tara Mandy fine-tuned her bossy writing voice during 10 years editing for New York magazine. Tara’s sixth sense for Things People Will Flip Over is part of her genetic code.
New Business Development Director Natalie Markoff seems to know everyone. (You’d kill for her Rolodex.) Natalie is the founder of full-service marketing firm, The Markoff Group.
Book Editor Christie Matheson is the author of Tap the Magic Tree, which NPR called one of the best books of 2013; her second picture book will be out in 2015. She reviews books for Publishers Weekly, writes for The Boston Globe and many other pubs, and loves discovering fabulous kid lit (she could happily spend all day in the children's section of a library or bookstore).
Los Angeles Contributor Beth Shea has been writing about eco-friendly living since before it was a cool thing to do. She started her website Petite Planet to help families raise green kids. When not downing chai tea lattes, Beth is often chasing down her 6 year-old daughter and 3 year-old son on their scooters.
Advertising Account Manager Carrie Clark Zampich had an impressive run on the client side of media planning, managing promotional campaigns for heavy-hitters ranging from Burger King to American Express, before turning her talents toward online media.